Sarthak Ahuja

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The Marwaris teach their children this one rule that helps them build the right wealth creation mindset in their days of youth... It helps them have the right mindset towards entrepreneurship, makes them better businessmen, and ensures they grow up to build an empire... This rule is called the “1000 Day Rule”... According to them, it takes a minimum of 1000 days to make a business profitable... and it doesn’t stop there... This period of 1000 days or 3 years is further broken down to explain the purpose of the business across different timelines... In the first 6 to 12 months, you commit to not making profit, but learning about the industry, and iterating everyday based on the learnings to improve your business model... From month 12 to 24, the test is of survival over glamour... It tests whether a person can patiently work through days when there is no scale... can they keep coming back up even when they get rejections... And can they live with frugality to ensure that the ship keeps running with whatever little money comes in through sales... Then between months 24 to 36 you test if you can bring in efficiencies, build systems, and create teams... And only judge whether a business is successful or not if you have patiently given it 3 years to become profitable. If you judge it sooner and give up, you haven’t let time, effort, learning and opportunities compound. So if you’re thinking of starting a business, or if you want to quit, ask yourself... Have you given it 1000 days? #casarthakahuja