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When Gabby and Tom found an old trailer on @facebook Marketplace, they got so much more than a new set of wheels. The duo @allthingskings_ is behind the dessert destination @itsflippinsweet, where they serve delicious mini-pancakes and other sweet treats. Not only did they work to transform their Marketplace purchase into a functional kitchen and food truck, they also grew their business across @instagram. “At first, it was random moments—little pieces of our life, things that made us laugh, stuff we were already doing anyway,” Gabby says. “People connected with the real stuff… our marriage, our family, the food, the chaos, the love.“ Today, lines are down the block for the Kings’ amazing food and family story.

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@allthingskings_